ALVAREZ
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ALVAREZ
Instruments currently manufactured in China, Japan, and Korea. Distributed by St. Louis Music Inc., in St. Louis, MO.
The St. Louis Music Supply Company was originally founded in 1922 by Bernard Kornblum as a violin shop. In 1957, Gene Kornblum (Bernard's son) joined the family business.
The Alvarez trademark was established in 1965, and the company was the earliest of Asian producers to feature laminate-body guitars with solid wood tops. Initially, Alvarez guitars were built in Japan during the late 1960s, and distributed through St. Louis Music.
St. Louis Music also distributed the Electra and Westone brands of solid body electrics. St. Louis Music currently manufactures Crate and Ampeg amplifiers in the U.S., while Alvarez instruments are designed in St. Louis and produced overseas. In 2005, LOUD Technologies, Inc. purchased St. Louis Music, Inc. and all of their trademarks. With this acquisition, the headquarters based in St. Louis was moved to Woodinville, WA. However, the guitar repair and set-up shop was still located in St. Louis. In 2009, Mark Ragin moved Alvarez guitars back to St. Louis Music in St. Louis that included management and distribution. For more information, contact Alvarez directly or visit their website.

From Blue Book Publications:


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